Pixels and vectors

Why does some printed image look pixelated or blurry? And why does the logo have such a small file size as EPS – can I still print it on a poster? explains the difference between pixels and vectors and tells you where to use which format.
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Text Alignment – Part 4: The Form Set and the Free Sentence

Where do the lines of text begin and where do you end? And what role does that actually play? When aligning the text, the designer has a lot of possibilities, and depending on the chosen orientation, the text changes its readability as well as its effect. In addition to the left-aligned, the right-justified and centered sentence as well as the justified sentence, the form set as well as the free sentence are two further ways to align text lines horizontally. introduces both variations in the final part of the text alignment series.
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Text Alignment – Part 3: The right justified and centered sentence

It flutters on the left, it flutters right, it flaps left and right or not at all? The text alignment is a relevant decision that you as a graphic artist must and can make. Because only with the right orientation the text becomes better or harder to read. In the third part of our Text Alignment series, introduces you to the peculiarities, benefits and disadvantages of right-aligned and centered text. Part 1 to the justification and part 2 to left-aligned text are also very worth reading!
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Text Alignment – Part 2: The left justified sentence

Whether in an invitation, a business card or in a magazine – the alignment of text is done in the software with one click. But when do you press which button and how can we optimize the alignment? In order to ensure that your text is always optimally readable, in the second part on text alignment, we will look at the left-aligned text, its use and its optimal settings. Part 1 of the sentence can be found here; Part 3 to the right-justified and centered sentence can be found here.
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Text Alignment – Part 1: The Justification

Left, right or even center? The best tips for text alignment

The vocabulary is reminiscent of politics, but the subject is quite another: the alignment of lines of text. Anyone who is undecided here and does not reach for the optimal orientation, on the one hand makes it difficult for the viewer to read, on the other, he may also give a false impression. We look at the usual alignment possibilities of texts and tell you the advantages and disadvantages. In the first part we deal with the justification.
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The 7 biggest mistakes in creating a print PDF

The design is finished, everyone is satisfied – and now off to the printing house with the data. Stop, at the point we hook. What must the data that goes into the printer look like, so that the layout in print also looks as planned? reveals the 7 biggest mistakes you can make when creating a print PDF and how to skip it.
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Good to know – Typographic presets in InDesign CC 2018

Tastes are different, so also with the default settings of a software. The already preset functions are not for everyone. We took a closer look at Adobe InDesign’s typographic presets for 2018 and give tips on how to best configure the software to be well-prepared typographically.

And who did not know it yet: All presettings, which are made with opened document, apply to this document. All presets that are made when no document is open apply to future newly created documents.
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The 5 best alternatives to the Times

The Times is next to the Helvetica and the Arial one of the most famous writings, perhaps even the most famous serif typeface. Pre-installed on every system, it is one of the scripts that “always go” – that is at least a widely held opinion. And precisely because we all laugh at each other – felt – second design, some designers have now also tired of her seen. And last but not least, it is simply not the right choice for every design due to its relatively large middle lengths and its rather rough effect. has embarked on a search for Plan B and introduces the five best alternatives to the Times!
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The 5 Best Tips for Adobe InDesign CC 2018

A few weeks ago, Adobe released a new version of the layout classic InDesign. Whether all updates make sense for every user remains questionable, as with any software update – but in any case version CC 2018 provides some helpful features to make the work easier and faster. has put together the 5 best tips for InDesign CC 2018!
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The 5 dos and don’ts when designing invitations

There are many reasons to celebrate – weddings, birthdays, baptisms, births and so on! For each of these occasions, a thematically fitting invitation in the form of a post or greeting card should be designed. In our blog article, we introduce you to the 5 most important dos and don’ts in the design of invitations!
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